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Case Study

Empowering Cross-Border Data Driven Business Decisions

Hilton Luxury Market

Objective:

Invest more in the luxury market, precisely connect and convert Chinese outbound tourists to increase its market share:

  • Increase room bookings among Chinese tourists in the APAC region via Hilton’s official website.
  • Improve quality traffic and conversion rate of its website, reduce OTA dependency.
Campaign Format:

Display Banner

Key Results:

ROI:

higher than promised

Cost:

reduction in website conversion cost
Hilton
Hilton Luxury Market Case Example

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