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Case Study

Empowering Cross-Border Data Driven Business Decisions

Four Seasons

Four Seasons
Four Seasons

Convert room booking and drive button clicks for Four Seasons’ Chinese restaurant

Target Audience:

Affluent Chinese expats in Hong Kong

Campaign Format:

Splash Ad

Native Ad

Banner Ad

Pain Point & Solution:
Four Seasons_Pain Point
Four Seasons_Solution
Key Results:
CTR higher than expected
CPM lower than expected
CPC lower than expected
Four Seasons_Recommendations

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