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Empowering Cross-Border Data Driven Business Decisions

Charlene Ree, CEO and Founder of EternityX, Recommends that Marketers should Build Up and Utilize Private Traffic, reported by Hong Kong Economic Times

Hong Kong Economic Times, Hong Kong’s leading financial media

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HKET Article - Private Traffic and Chinese Expats

Hong Kong Economic Times article discussing the integration of online and offline marketing in post-pandemic environment.  One important strategies for marketers and brands is to focus on building and utilizing their private traffic, whether through their own apps, popular apps such as WeChat, or their customer lists.  Featuring research on Chinese expats’ consumption behavior in Hong Kong conducted by EternityX Marketing Technology. 

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